South 40 Creative Pro

Photography and educational training services

South 40 understands the love of photography and capturing special moments. That’s why, in addition to providing unique spaces for photo and videography, we are sharing a host of other offerings while you take advantage of the photographic opportunities here. South 40 Creative Pro features a variety of professionals to help you create a photo or video shoot that you can be proud of. From set design to lighting, hair and makeup artistry, to models and photography training, we can offer your project services to maximize your photographic event.

Meet Our Creative Pros

Ann Thoni

Owner, Founder and Professional Photographer

South 40 started with Ann’s vision. A professional photographer with over 28 years of experience, Ann recognized the beauty in the backdrop of Jeff’s family farm. Her experience as a wedding photographer shows her ability to commemorate some of the most cherished moments in a family’s life. Past clients give glowing reviews of Ann’s mix of professionalism and her easy going personality, which immediately endears her to subjects, setting the stage for the ideal photo shoot. Her love of photography is also expressed in her love for teaching the next generation of artists. When Ann isn’t taking photos or dreaming up new plans for South 40, she is spending time with family–including her grandson, CJ–cooking, caring for the South 40 animals, or traveling, in search of new inspiration.

Click here to learn more about Ann and see her work

Jeff Thoni

Master Builder of Props, Sets and Backdrops

Jeff, a Licensed Master Electrician, is the resident set designer at South 40. His 40+ years in the electrical industry meld perfectly with the on-the-job training he gained while growing up on the farm to help him create a variety of sets and interesting props which give South 40 an authentic, rural feel. Jeff credits his ability to create and repurpose anything he finds into a depiction of country living to his father and grandfather, who shared their hard work and talent in making use of what was available. From creating magical moments across the farm to displaying and sharing his love of classic cars, Jeff’s endless creativity makes South 40 what it is!

Click here to learn more about Jeff

Other Ways Our Creative Pros Can Help

These additional Creative Pro Services require scheduling and additional costs. Please contact Ann for more information about these resources.


With a background in weddings and an affection for sports photography, Ann Thoni is now looking to share her enthusiasm with budding photographers, use Ann’s outstanding skill and equipment to design and execute your ideal photo shoot!


Jeff Thoni is our resident carpenter. His stylish work in set design and details found in his props can be seen throughout the South 40 property. Provide Jeff with your vision and he is sure to delight you with the right addition to your photo or video shoots.


Artists understand the immeasurable importance of lighting. To either enhance the natural light or provide the ideal brightness for your specific shoot needs, South 40 Creative Pro can furnish your team with the equipment to bring out all the important details of your photo or video event.



Your photographic subjects want to shine in front of the camera in this special moment. Whether you are looking for a natural, outdoorsy look or an elegant makeover (and everything in between), we can arrange for a professional to enrich your on-screen or in-film presence.


Sometimes your story or photo tells a story best with a full slate of participants. When you need models to showcase your products or services or looking for the ideal personality to enhance your photograph’s subject, let the South 40 Creative Pro help you locate the perfect addition to your photographic vision.